Bots account for 29% of all web traffic, with approximately 25% of this traffic classified as unwanted.
January 1, 2026
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Bot requests increased by 2% in Q3 2025 compared to the prior quarter, representing billions of requests.
Fastly•1/1/2026
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In Q3 2025, commerce received 88% of crawler traffic, while the Public Sector received 96%, and Education had the highest fetcher volume at 77%
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Meta’s AI crawler and OpenAI’s ChatGPT fetcher accounted for 60% and 68% of their respective traffic categories in Q3 2025.
Fastly•1/1/2026
Meta's AI CrawlerChatGPTWeb Traffic
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