Americans are the most likely to disapprove of selling data on, with 50% saying it should not be allowed

100% of ANZ organisations surveyed say they access or retrieve archived data at least annually.

Over half (64%) of ANZ organisations report a weekly rate of access to archived data.

62% struggle with different data types (structured, semi-structured, unstructured) as a top barrier to effective data security.

Nearly 90% of organisations value a metadata lake approach to solve continuous data discovery and classification challenges.

82% of US cybersecurity professionals blame complex environments with multiple clouds and data stores as a top barrier to effective data security.

72% of CISOs express the most concern about discovering data used in AI initiatives.

53% of organizations plan to improve security tools with better data awareness.

59% of US cybersecurity professionals see data usage information for non-security needs (cost management, deduplication) as a benefit.

78% of US cybersecurity professionals see better data awareness for security tools as a benefit.

75% of US cybersecurity professionals see enhanced security tool power through data sensitivity awareness as a benefit.

Research shows over 210 million compromised passwords.