77% of consumers say data privacy policies influence their purchases.
77% of consumers say data privacy policies influence their purchases. — This cybersecurity statistic was published by Clutch in February 2026. It covers topics including Consumer, Consumer Behavior, Privacy Policies. The original data appears in Consumers Care Deeply About Data Security and Privacy, but Are They Doing Enough to Protect their Information? . For the full methodology and detailed findings, refer to the original report.
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What does this statistic say?
77% of consumers say data privacy policies influence their purchases. This data was published by Clutch and covers Consumer, Consumer Behavior, Privacy Policies.
Where does this data come from?
This statistic comes from Consumers Care Deeply About Data Security and Privacy, but Are They Doing Enough to Protect their Information? , published by Clutch on February 12, 2026. You can view the original report at https://clutch.co/resources/consumer-data-security-privacy.
What cybersecurity topics does this cover?
This statistic relates to Consumer, Consumer Behavior, Privacy Policies. Browse more statistics on Consumer or from Clutch.