Deepfakes
We've curated 72 cybersecurity statistics about deepfakes to help you understand how this evolving technology is impacting identity theft, misinformation, and online scams in 2025. Stay informed to protect yourself from these emerging threats!
Showing 1-20 of 72 results
45% of internal audit leaders identify deepfake audio or video impersonation as a leading AI-enabled fraud threat.
Deepfake attacks increased by 880% in 2024.
One study finds that 19 out of 20 popular "nudify" apps specialise in the simulated undressing of women.
62% of organizations experience deepfake incidents.
88% of organizations encounter deepfake or impersonation attacks at least occasionally.
45% of IT, cybersecurity, risk, and fraud leaders reported that deepfake or impersonation attacks are frequent occurrences in their organizations.
32% of organizations reported increased incidents related to deepfakes.
43% of consumers in Latin America cite AI-driven fraud, including deepfakes and voice cloning, as an emerging threat reshaping perceptions of safety in digital spaces.
89.4% of Americans expect mobile apps to block AI-powered threats such as bots, deepfakes, impersonation, and account takeovers.
Instances of deepfaked selfies increased by 58% in 2025.
In 2025, deepfakes were linked to 20% of biometric fraud attempts.
37% of consumers worldwide identified the use of artificial intelligence in sophisticated scams, such as deepfakes, as their top concern in 2025.
61% of cybersecurity professionals in Germany identified deepfakes as the most significant identity-based threat in 2025.
One in three businesses worldwide has been impacted by deepfakes and other impersonation attacks.
75% of companies globally report not having a dedicated plan to specifically address generative AI risks, including deepfakes and AI-driven fraud attacks in 2025.
83% of family offices are concerned about deepfakes or other impersonation threats.
Over 61% of organizations that have lost money in a deepfake attack reported losses in excess of $100,000.
Over 40% of organizations faced three or more deepfake attacks.
Recorded audio/voice manipulations currently account for 52% of deepfake threat vectors.
The percentage of respondents who were 'very concerned' about the threat deepfakes pose to their organizations increased by over 15% from last year.