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Consumer

We've curated 291 cybersecurity statistics about Consumer to help you understand how personal data protection, online shopping security, and identity theft prevention are evolving in 2025.

Showing 41-60 of 291 results

91% of consumers reported seeing ads from unfamiliar retailers.

McAfee11/29/2025
AdsRetailers

44.7% of Americans delete or abandon mobile apps over concerns about identity theft.

Appdome11/29/2025
MobileMobile apps

Only 10.6% of Americans feel confident that mobile apps can stop AI-powered threats.

Appdome11/29/2025
MobileMobile apps

59% of consumers in Latin America prefer proactive alerts and monitoring tools for enhanced security.

Mastercard11/29/2025
LATAMAlerts

32% of fraud in Latin America is attributed to phone and voice scams, making it the most common type of fraud in the region.

Mastercard11/29/2025
LATAMFraud

44% of users receive overlapping alerts from different security apps.

PureVPN11/29/2025
Security appsSecurity app alerts

19% of Americans stop using mobile apps due to fraudulent transactions.

Appdome11/29/2025
MobileMobile apps

89.4% of Americans expect mobile apps to block AI-powered threats such as bots, deepfakes, impersonation, and account takeovers.

Appdome11/29/2025
MobileMobile apps

60.9% of Americans say privacy is 'very important' when using mobile apps.

Appdome11/29/2025
MobileMobile apps

65% of Americans believe the mobile app maker is responsible for stopping fraud, rather than the device, OS, or carrier.

Appdome11/29/2025
MobileMobile apps

Consumers spend up to 27 hours a year maintaining their security apps.

PureVPN11/29/2025
Security apps

51% of Americans see AI as a threat to the safety of using mobile apps.

Appdome11/29/2025
MobileMobile apps

51% of consumers in Latin America are most excited about faster, simpler payments.

Mastercard11/29/2025
LATAMPayments

38% of users who receive overlapping alerts from different security apps ignore them entirely due to the volume.

PureVPN11/29/2025
Security appsSecurity app alerts

10% of consumers have been victims of marketplace scams.

Malwarebytes11/22/2025
ScamsMarketplace scam

15% of marketplace shoppers experience scams daily.

Malwarebytes11/22/2025
ScamsMarketplace scam

45% of people have been targeted by Adware.

Malwarebytes11/22/2025
ScamsAdware

27% of consumers have fallen victim to ad-related malware.

Malwarebytes11/22/2025
ScamsAd-related malware

27% of people encounter scams daily on social media platforms.

Malwarebytes11/22/2025
ScamsSocial media

Phishing scams increased by 118% during Thanksgiving.

Bolster AI11/22/2025
ScamsPhishing